A couple years ago, I had a great time working on a series of spots for a very popular (in Korea) game called Lineage. The anthem spot was about a minute long and had lots of action and fun characters, and it’s the subject of this post. The story goes- we find our hero protagonist …
Category: :60
AT&T “Market Mishap” Storyboards!
A while back, I got called in to my good clients at DirecTV (now AT&T) to work on a spot for their Adworks campaign- a commercial about commercials! How funny! But really, it makes sense to make sure your advertising dollars aren’t going to waste, right? That’s why you hire ‘Ol Maxy, right? and then …
Aldi “Christmas Carrot” Storyboards
In Los Angeles, Christmas starts in September. If you work in commercial production, that is! Indeed it takes a couple of months for projects to get greenlit and produced in time for airing during the holiday season. So it was that last year I was working on a fun Christmas project for my clients at …
Duracell – Pitch Storyboards
Here’s one I’ve had on ice a while now- an old pitch, that we didn’t get awarded, and thus I’ve not really been able to present, but enough time has passed that we can risk a look at my work, and hope nobody minds. It was a rare “throw your best efforts and time …
Storyboards for Reebok Cardio Ultra
Face it. You gotta work out, and you gotta look good doing it. Reebok’s got you covered- as evidenced by this fun spot I did a while back. It’s beautifully shot (and storyboarded) and since it’s visually driven, it’s my favorite type of commercial. These aren’t shoot boards, so it doesn’t match the final …
Birchbox: Better Way
We live in a pretty fascinating time- one needn’t even leave their home to shop for the rarified necessities! The selection available to us online is infinite, and it’s up to operators like Birchbox to curate the best of the best and bring it to our doorsteps. Meanwhile, the “old guard,” if you will, are …