Archive for the ‘Action’ Category

In Los Angeles, Christmas starts in September.  If you work in commercial production, that is!  Indeed it takes a couple of months for projects to get greenlit and produced in time for airing during the holiday season.  So it was that last year I was working on a fun Christmas project for my clients at […]

  Woohoo!  Here’s another fun project from earlier this year that I’m very proud to show- fun video game racing action! The “Asphalt” Series is well known in gaming circles as a premium racing product and I was very excited to be involved with my clients at PSYOP for their pitch and production of this […]

  Here’s a fun spot I worked on earlier this year for my great clients at Mirada.  It’s a charming commercial for lemon-scent Pine Sol, and to provide a brief backstory: the agency had “tested” a wacky concept of small soldiers and ballerinas chanting “powerful clean” and “lemony fresh” as they jumped into a Pine […]

  Here’s a very fun spot I did a while back for Red Bull/Audi;  a little cross promotional effort to reinforce mutual branding and associations.  Basically, it’s a mini-documentary of an extreme sports spectacle: a never-before-seen coordinated group of stunts with multiple flight technologies being expertly demonstrated, and beautifully shot. This kind of event is more “captured” […]

  Here’s a quick one today- sometimes I get contacted at the last minute to quickly sketch up a concept for a pitch, and it’s just a handful of frames to run by a client, and see what might stick.  That was the case for this project- and I don’t know enough of the context […]

  Face it.  You gotta work out, and you gotta look good doing it.  Reebok’s got you covered- as evidenced by this fun spot I did a while back. It’s beautifully shot (and storyboarded) and since it’s visually driven, it’s my favorite type of commercial.  These aren’t shoot boards, so it doesn’t match the final […]