Archive for the ‘Food’ Category

In Los Angeles, Christmas starts in September.  If you work in commercial production, that is!  Indeed it takes a couple of months for projects to get greenlit and produced in time for airing during the holiday season.  So it was that last year I was working on a fun Christmas project for my clients at […]

  Woohoo! In addition to the previous Nutella spot, I happened to do the boards for the most recent follow up- “Spread the Happiness!”  Once again produced by my great clients at Brand New School. They are playing this spot a LOT on TV right now- which is great, since it rocks!  It’s fun, it’s pop, […]

Nutella – Spread the Happy

Posted: 21st December 2015 by maxforward in :30, B&W, Family, Food, Kids, Samples, Shoot Boards, Storyboarding, VFX

Here’s a fun quick one!  I boarded out this spot for my great clients at Brand New School– they do great work and are always involved in fun, whimsical, creative projects.  Nutella was no exception.  The concept was clear and well developed- and they had great designers on the project, so I was able to […]

Earlier this year I had the pleasure of doing a BUNCH of shoot boards for my clients at 29 Black on their Clorox spots, among other things.  Four spots in total, and they are pretty simple, so not much explanation needed, but they all go along with the theme of “Your house gets messy and […]

This is one of my favorite recent projects- a great concept, flawless execution, and I got to have a lot of creative input. The concept is really simple- a Corona can is situated in a dreamlike beach scene, and transforms into a palm tree, and from that palm tree sprouts another palm tree and between […]

We’re all just simple farmers, right?  Well, even if you don’t swing a hoe, you might enjoy these simple storyboards.  Simple drawings to tell a simple story of a simple farming family- passing on the tools of the trade to the next generation of farmers. Here, we use a juxtaposition of shots of dilapidated tractors […]