Category: Sport

  • John Deere : Gator – Storyboards

    John Deere : Gator – Storyboards

    You’re a manly man, and you need a manly ATV to help with all your manly tasks.  John Deere’s Gator is for you. I worked on this project late in 2013 as I was moving into my house- I remember that time vividly as it was extremely cold in my workshed studio and I didn’t…

  • Ultimate Fighter- NOS Pitch Boards

    Ultimate Fighter- NOS Pitch Boards

    Just a quick one this week. Got a lot of stuff going on. So here we have some boards I did last year for a Ultimate Fighter/NOS tie-in.  Everyone knows that the secret to success is to drink as many energy drinks as possible, and UFC fighters are no exception.  And for that extra edge…

  • Pitch Boards – Living Social

    Pitch Boards – Living Social

    Here’s some boards I did last year for one of my agency clients, presenting campaign ideas for Living Social, that cool company that sells discounted experiences to adventurous adults.  That’s the basic theme of these boards, to show people having fun doing things they wouldn’t normally do, like skeet shooting (for girls), painting nude models,…

  • Sport Chek “Determination”

    Sport Chek “Determination”

    Here’s a spot I worked on earlier this year- A Sport Chek commercial starring NHL player Sidney Crosby.  The premise is very straightforward- many slow motion shots of Sidney training hard in the gym, with the speed ramping up and building in intensity, and abruptly ending with tagline and logo lockup. I like working on…

  • Qatar Foundation – Pitch

    Qatar Foundation – Pitch

    Behold, another set of pitch boards for a commercial that wasn’t awarded.  You might be thinking, “Wow, you had a bit of a losing streak, huh?” Actually I pull these samples arbitrarily from past work as it “ripens” for posting, so there really was no streak per se, but I think it’s also a learning…

  • Hockey meets Honda

    Hockey meets Honda

    Earlier this year I worked on a Honda commercial that featured hockey stars Nicklas Lidstrom and Corey Perry.  In the spot, the athletes leave the sports arena and head to their Honda Pilot.  Once inside, they are shocked to find hundreds of hats falling (as happens when an athlete scores a hat trick; 3 goals)…